Plymouth (09/06/21) – National financial planning business Continuum has bitten back against claims that national advice businesses will suffer years of pain following the Coronavirus pandemic.
Martin Brown, managing partner at Continuum, said he is surprised when he reads how national advice businesses are expected to suffer in the coming years.
Over the past 18 months Continuum has experienced record numbers of new clients with overall client numbers increasing 11%. The national advice firm has also seen increases in average case size and a growing awareness of their brand loyalty programme.
Mr Brown said: “The future prospects for financial advisory businesses have never been more exciting. With demand for quality trusted advice, fewer firms able to offer a compelling service offering and new younger clients ever more discerning there is no better time to lead a National IFA business.
“From regular client satisfaction surveys and adviser feedback, Continuum know that the IFA offering remains the standout advice offering in the marketplace. Technology is only an enabler with advisers making the real difference.
“Growing client numbers is the life blood of any business. The view that large advisory firms will struggle to retain and grow their new clients is totally flawed. At Continuum mechanisms to generate sustainable flows of new clients is viewed as business critical, and we are seeing great results. New clients are more discerning than ever before and we must have a mindset of seeking constant improvement. That rings true for any advice firm, large or small.”
Continuum has grown across all of key metrics to set record annual results, including a 41% increase in income from total new business written, a 31% increase in business turnover, and a 13% increase in asset inflows.
About Continuum
Continuum is a modern brand of financial advice. It is a partnership of like-minded Independent Financial Advisers sharing a common passion, approach and commitment to practicing true financial planning.
We are dedicated to providing a modern financial planning experience – one that focuses on the client.
Assets under influence have increased to over £1.29bn
We believe that by creating a three-way partnership between Continuum, the adviser and the client, we also create an environment where each party can only succeed and grow if the other parties also succeed and grow.
Continuum is a trading name of Continuum (Financial Services) LLP which is authorised and regulated by the Financial Conduct Authority. Continuum (Financial Services) LLP is a Limited Liability Partnership
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