Pandemic has increased awareness of the benefits of financial planning amongst younger generations

The Coronavirus pandemic has helped increase the awareness of the benefits of financial planning amongst younger generations, according to one of our clients national IFA Continuum.

What could changes in financial promotions rules mean for marketing pros?

The Financial Conduct Authority (FCA) has circulated a discussion paper on strengthening financial promotions rules, in particular in regards to any higher risk investments. What could any tightening of the rules mean for marketing professionals?

Think before you leap

This week I have been writing an article on what makes a good workplace pension for a client. Unsurprisingly it concludes that what makes a good workplace pension for one saver may not work so well for another. The same applies to marketing campaigns, writes Kat Mitchell.