Financial strength of many businesses has been damaged by the apparent absence of insurance to provide protection in the event of a pandemic. Totus Re has welcomed the call from the Chartered Insurance Institute for the industry to establish an approach to pandemics and other systemic risks that clearly sets out the scope of government intervention.
Category Archives: PR
Quality over quantity
In recent years the quality of press releases sent to the financial media has nose dived. Kat Mitchell calls on her fellow marketing professionals to review what has been sent out in the name of their organisation before brands are done any more damage.
Don’t forget your comms when it comes to business continuity planning
A storm-related internet outage has Kat Mitchell reminiscing about the time when a different internet outage exposed some elephant-sized holes in the business continuity plan of a previous employer. Don’t forget your comms when it comes to business continuity planning
Pandemic partnerships
A special report from AM Best on the measures the (re)insurance industry is taking to mitigate the economic impact of future pandemics, has featured our client Totus Re.
Good marketing can be more affordable than you think
A survey from financial analysts AKG and wealth manager Charles Stanley today said that 12% of financial advisers are worried about marketing costs and how they will attract new clients. However, good marketing is a lot more affordable than they perhaps think, writes Kat Mitchell.
Rise of the small marketing consultancy
A look through my Linkedin feed sees the sad story of many great marketing professionals now finding themselves out of work. With few senior level marketing roles being advertised, are we soon to see many one-man-band marketing consultancies launching and short-term in-house contract roles advertised asks Kat Mitchell?
No quiet season
Usually at this time of year my diary is relatively quiet, and I find time to catch up on all my administration and planning. However, this year things seem to be picking up, writes Kat Mitchell.
Is the society insurance gap about to become a chasm?
With many businesses and individuals struggling, are we at risk of the society insurance gap widening?
Totus Re cautions against single peril view to societal risk
Totus Re is fully supportive of the Pandemic Re steering group but it does not go far enough. In our rush to treat the symptom we need to make sure we don’t fall into the trap of simply adding a pandemic silo to the government’s ad-hoc architecture of guarantees and backstops in a game of endless whack-a-mole.
TotusRe – the reinsurer for reinsurers
One of our clients, TotusRe, has been the subject of a feature article in Insurance Times.
